One week after their record-breaking debut on The Ed Sullivan Show, The Beatles made their second live appearance.
A rehearsal took place at 2pm, which was filmed but not broadcast.
The performance took place at The Beatles’ Miami hotel, the Deauville, from 8pm-9pm, in front of an audience of 2,600. CBS had given out 3,500, and police had to calm angry ticket holders who were denied entry.
Remarkably, given the ratings success of their appearance on 9 February, The Beatles did not top the bill this time; Mitzi Gaynor was the headliner. Also on the bill was Myron Cohen, and boxers Joe Louis and Sonny Listen were both in the audience at the Deauville.
The show was watched by an estimated 70 million people in 22,445,000 homes, and was repeated on 20 September 1964 at 8pm. After filming the hotel’s owner, Maurice Lansberg, gave a party for the performers and crew who worked on the show; the food included lobster, beef, chicken and fish.